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Farscan forms alliances with Acunetix & Lancope

This week, farscan is proud to join hands with Acunetix and Lancope. Read more about what these alliances mean at our partner pages.

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Wellstone Action: A Drupal Process Case Study

Wellstone Action! is a national center for training and leadership development for the progressive movement. Founded in January 2003, Wellstone Action trains, educates, mobilizes and organizes a large network of progressive individuals and organizations. The original Wellstone.org website was built using a proprietary CMS system. As the site aged and communications needs evolved, staff had to increasingly work around that system and it's constraints. As such, part of the motivation for a new website was to not only present information clearly, but to do so in a way that was open to evolution and improvement over time, making Drupal and ideal fit for their needs. Wellstone Action's Drupal-powered website launched in the Spring of 2008. With roughly a year of operating perspective, we can begin to assess the overall effectiveness of the project. Accordingly, this case-study is intended to:
  1. Document the process used to manage this project and make decisions
  2. Discuss the overall success of the project (and thereby evaluate the process)
  3. Spark more conversation in the Drupal community about the best ways to produce the best possible results for all of our clients and their Drupal projects
read more Original Story: drupal.org

Success in Internet Marketing:

Success in Internet Marketing:

Internet Marketing is probably the most effective and easiest way to make your product a great success ,globally. However a number of companies have not realized the potential of Internet Marketing and are yet to tap the potential of  the Internet to market their products and services. Success in Internet Marketing is relatively easy to achieve when compared to other modes of advertising, provided this is done in a systematic manner and implemented in a planned and phased manner.

With the number of tools available on the net, it is possible today to test and measure the effectiveness and hence the success or failure of your internet marketing campaigns and fine tune the campaigns to greater success and attain a greater ROI. (Return on Investment).

The following are the essential ingredients for one to succeed on the Internet.

  1. A Good Product /Service
  2. A Search Engine Friendly Website that describes your product/services professionally
  3. An Effective Online Marketing Campaign
  4. An Efficient testing and tracking mechanism  by which you can test and track the effectiveness of your campaigns.

Each of the above four disciplines is a huge subject in itself and I plan to talk about each one of then separately in my next few posts.

Half my advertising budget is wasted. Trouble is, I don’t know which half.

said American retailer John Wannamaker. With the availability of a number of tools that help you to measure the test the effectiveness of your Internet marketing campaigns, it can be safely said the battle in half won.

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Using Dojo for Client-Side Validation

Client-side form validation is quick and reduces the load on the server. This tutorial explains how to use the Dojo JavaScript library for these types of validation in order to enhance your form processing.